Introduction to Media Studies Essay Example | Topics and Well Written Essays - 500 words

knowledgeability to Media Studies - Essay ExampleUnder the influence of a number of political, cultural, philosophical, and social factors a new button-down order emerged. With appearance of this order the relationships between unexclusive and private also transformed and the chess opening of human beings discussions of existing situation became possible. Society understood the necessity of polemizing over crucial issues heavy for its development. That was the period when indian lodge learned to express its opinion.According to Habermas, humans ambit was and must be characterized by the possibility of the great unwashed to express that opinion, by common access to it, lack of any political or financial control, and the possibility to debate over general rules (1991 435). Further capitalism influenced transformation of bourgeois domain sphere as it determined an appearance of free competitive market. As a result new institutions specializing on bustling discussions, such as newspapers, magazine, salons where people got a chance to express this opinion have spread.However, Habermas points to the fact that public sphere underwent more profound transformation with evolution of capitalism. Fast social changes, industrialization of the cities, urbanization, and growth of educational level of society put public sphere into a new reality. Further the boundaries between public and private matters started blurring again and the prevalence of rational critical debate that was an attribute of bourgeois society was substituted by consumerism. The status of a person was no longer determined by the ability to express important opinion regarding political questions and was substituted by the ability to buy and use things. So eventually public sphere has become a sphere of dominance of media and public opinion became dependent on media manipulation. What is more important that introduction of advertising made press, Television, and the Internet a means of trade, thu s the initial function of public